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How to Create Engaging Explainer Videos Using PowerPoint

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In the world of digital communication, videos have become a powerful tool to convey messages effectively. While professional video editing software is widely used for creating captivating videos, you might be surprised to know that you can also craft engaging explainer videos using a tool you’re likely already familiar with – Microsoft PowerPoint!

Why Use PowerPoint for Video Creation?

PowerPoint is a widely used application for creating presentations, and many professionals are well-versed in its functionalities. It offers a range of features that can transform static slides into dynamic and visually appealing explainer videos.

Related: What Is An Explainer Video And Why Your Business Needs It?

Getting Started

To begin, make sure you have your content ready in the form of a deck of slides. Plan the flow of your video and organize your content accordingly.

Adding Animation to Bring Your Content to Life

Animation is a crucial aspect of creating explainer videos that capture your audience’s attention. It adds movement and visual interest to your content. In PowerPoint, you can easily animate objects, text, and images.

To add animations, select the object you want to animate and navigate to the “Animations” tab. Choose from various animation effects such as Entrance, Emphasis, Exit, and Motion Paths. Remember to use animations judiciously, avoiding excessive effects that could overwhelm your audience.

How to Create Engaging Explainer Videos Using PowerPoint

Integrating Audio for Enhanced Engagement

Video content becomes even more compelling with the addition of audio. You can include voiceovers, background music, or sound effects to complement your visuals.

To add audio, go to the “Insert” tab and select “Audio.” You can insert audio files from your computer or explore the built-in audio options. For a personalized touch, consider recording your voiceover using PowerPoint’s recording feature.

How to Create Engaging Explainer Videos Using PowerPoint

Seamless Transitions Between Slides

Smooth transitions between slides contribute to the overall flow and professionalism of your explainer video. PowerPoint offers a range of transition effects to choose from.

To apply transitions, go to the “Transitions” tab and select the desired effect. Experiment with different options to find the one that best suits your content. Be consistent with your transition choices to maintain a cohesive look throughout the video.

How to Create Engaging Explainer Videos Using PowerPoint

Converting Your PowerPoint into a Video

Once you’ve perfected your animations, audio, and transitions, it’s time to convert your PowerPoint presentation into a video format.

To do this, navigate to the “File” menu and select “Save As.” Choose the video format (e.g., MP4) and set the quality and size preferences. Save the file, and voila! Your PowerPoint presentation is now an engaging explainer video.

Tips for Creating Effective PowerPoint Explainer Videos:

  1. Keep it concise: Focus on key points and avoid overwhelming viewers with too much information.
  2. Visuals matter: Use high-quality images, graphics, and charts to enhance understanding.
  3. Speak clearly: If you add voiceovers, ensure your narration is clear and well-paced.
  4. Maintain branding: Incorporate your brand colors and logo to reinforce brand identity.
  5. Call to action: End your video with a clear call-to-action to prompt viewer engagement.

Related: The Ultimate Guide To Creating A Business Marketing Presentation


Creating engaging explainer videos using PowerPoint is a cost-effective and accessible option for professionals seeking to communicate their ideas effectively. With the right combination of animations, audio, and transitions, you can craft compelling videos that leave a lasting impact on your audience.

If you’re seeking to create captivating animated videos for your business presentations, training materials, or marketing endeavors, look no further than ExplainerCue – the premier animated explainer video company. Their proficiency in motion graphics and innovative marketing concepts enables them to tailor custom motion graphics videos that make a lasting impression on YouTube and diverse social media platforms. Embrace the transformative influence of animation and storytelling to elevate your message and enrapture your audience.

So, why not unleash the full potential of PowerPoint and start creating impressive explainer videos today?

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